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Platforms

Amazon seller accounts

One profile per seller account, each with its own device, its own address and its own daily ceiling. The numbers below are the ones the app shows on the profile card, and Amazon's own rule about a second selling account is stricter than any browser.

One selling account by default

Amazon expects one selling account per seller and asks for a business reason before it approves a second one. A second brand, a separate legal entity or a different market are the kinds of reason it reads.

A profile keeps two approved accounts in separate browsers on your machine. Whether you may hold both is Amazon's decision and stays there.

Why the ceilings exist

Listing, messaging buyers and asking for reviews at machine speed is what draws a review to a young selling account. Account health is watched from the first order, and a young account is where a pattern is cheapest to spot.

These numbers sit on the profile card in Grid view, under "Safe daily ceiling", and each row shows its threshold there as a number: a ceiling of 10 with a 60% threshold reads "warning at 6". The app does not count actions on the platform and blocks nothing, so this is guidance and the decision is yours.

ActionA dayWarning at
New listings1060%
Buyer replies3075%
Review requests4080%
Account switches250%

First week of a seller account

A new selling account does not get the full ceiling on day one. The app ramps it over seven days, because a brand new account doing a full day of work is itself a signal.

The ramp is a fraction of the scenario ceiling, so the two move together instead of drifting apart.

DayPages a day
Day 124
Day 242
Day 360
Day 478
Day 596
Day 6108
Day 7 and after120

Payout identity travels with you

The deposit account, the tax details and the business address belong to the seller, not to the browser that opens the panel.

A separate profile does not turn a second account into a second company, and it was never meant to. What it does is keep two approved accounts from meeting inside one browser.

What the rules actually say

Amazon's selling policies and its code of conduct are the documents that decide here, and they change without notice. A rule read last year is not the rule applied to the order you shipped today.

Read them at the source before you scale. We point at them rather than paraphrase them, because our paraphrase would quietly go stale.

What this does not do

  • It does not get a second selling account approved. That request goes to Amazon with your documents.
  • It does not hide the deposit and tax identity behind an order.
  • It does not lift Amazon's own limits. The ceilings here are ours and they are lower on purpose.
  • It does not separate accounts you have already opened from one profile.

Check it

Every number on this page comes from the product, not from a marketing draft.

Ceilings and warning thresholds for selling accounts
packages/shared/src/index.js · SCENARIOS.shopping.rateLimits
The seven day ramp for a new account
packages/shared/src/index.js · WARMUP_RAMP · warmupLimit
The daily ceiling shown beside a profile
packages/shared/src/index.js · SCENARIO_DAILY_LIMIT · apps/desktop/test/entitlement-quota.js
Tracker list and link cleaning for this scenario
packages/shared/src/index.js · SCENARIOS.shopping.trackerLists · cleanLinks
The threshold as a number on the profile card
apps/desktop/src/manager/renderer.js · порогДействия · apps/desktop/test/решения-имён-исполняются-в-окне.js

Questions

Can I run two selling accounts?
Amazon decides that and asks for a business reason first. The app keeps the sessions apart once you have the right to hold both.
Does one proxy for two accounts work?
It works and it is usually a mistake. Two sellers leaving through one address is the pattern that gets them read as one.
Why only two account switches a day?
Switching back and forth inside one day is the shape of one person driving several sellers. The app does not count switches: the profile card shows Account switches with a ceiling of 2 and "warning at 1", and the decision is yours.
Is our Review requests ceiling the same as Amazon's limit?
No. Amazon allows one request per order inside its own window, and our forty a day sits on top of that as a pace guide.
What happens past a ceiling?
Nothing is blocked. Each action's ceiling and threshold sit on the profile card, and the app does not count the actions themselves. What it counts is pages opened: the Safe pace bar turns amber at 80% of the day's number and red at 100%, and the decision stays yours.

Open a profile for one selling account

The free plan gives two profiles, with no time limit and no card.